I recently read an interesting fact that 81% of British women own 5 or more different types of Perfume. And with Christmas in the not-too-distant future and Boots stuffing its shelves incessantly with perfume gift sets of cheap smells and body lotions, I got to wondering what it is about scent that Britain’s female population are so addicted too.
Take our male counterparts for example. They’re happy as Larry with a can of Lynx Africa yet throw a bottle of Charlie Red at a woman over the age of 15 and chances are you’ll have it hurled back at your head. Scent, it appears, is as important to many women as foundation or lipgloss. You just feel naked without it. It can help define who you are. Perfume can shape a woman’s identity and that’s possibly why over 90% of the UK have given and received perfume for special occasions.
Whether you favour classic aromas such as Chanel No.5, the contemporary like Therry Mugler’s Womanity, or the cheap and cheerful celebrity endorsed bottles (hey, I’m not knocking it, everyone from Britney to Prince is cashing in!) it is fair to say that once you find a scent to suit, it will stick in your mind like a powerful memory.
So guys, I don’t see buying perfume for loved ones this Christmas as an easy gift. If done right, it can be the most personal present you can give. And we all know how much of an absolute bitch it can be when your favourite gets discontinued. So if you are choosing to opt for the sweet-smelling stuff this Christmas, for someone else or for yourself (hell, we are all about girl power here ladies) you might want to check out some of the bargains Cheapsmells.com have got going on, as well as faithful Boots and Asda (who boast some of the cheapest ‘per-spray’ prices on the market). You could even pick up this Prince perfume from their online service! (Who knew this ever happened?!)
So what do YOU think? Do you have an absolute favorite perfume you couldn’t live without? Let us know.
