What? Joanne Hynes at London Fashion Week
Where? Vauxhall Fashion Scout, Freemason’s Hall
When? Tuesday 20th September, 3pm
I had never heard of Joanne Hynes before but more fool me it seems because this show was incredible. It immediately reminded me of recent collections from Prada, Miu Miu and Balenciaga, but not in a rip-off kind of way. It was exhuberant and fun with lots of sequins and latex plus metallic and patent leather in lipstick red, neon pink, orange and lime green. Yet the silhouettes (oversized baseball top-style tunics and tight pencil skirts) ensured a sense of ladylike restraint amongst all the busy colour and texture, as did the messy Hitchcock heroine up dos (in another nod to the director the theme from Psycho soundtracked the show). The jewellery was another talking point – huge robot pendants that were fantastically fun and just the sort of thing the East London fashion pack will love.