Style & Then Some

Hot new designer alert // Tramp in Disguise at London Fashion Week AW12

best new designers London Fashion Week AW 12/13 Tramp in Disguise 2012 Felicities Presents Sini Moilanen
One of our favourite finds of this Fashion Week was Tramp in Disguise, Sini Moilanen’s beautiful label that was shown as part of the Felicities Presents showcase in Somerset House’s Portico Rooms.

Making up the AW/12 collection are jewel coloured silk-mix dresses, jumpsuits and separates and a heavy dose of cosy-looking chunky knitwear which we can’t wait to see styled together. Inspired by the Day of the Dead celebrations in Mexico, Finnish-born and RCA-taught Moilanen gave the collection the title ‘Lady of the Dead’ – but don’t worry there’s not a goth accessory or emo chain look in sight.

Moilanen designed the prints herself, based on the decorated skulls and embellishment of the lively Mexican ritual, but by choosing demure necklines and shapes makes them sophisticated and urban for AW/12. This is only her fourth appearance at London Fashion Week but for a designer who’s already stocked in trendy fashion pit-stop Beyond the Valley, it looks like we caught up with the label at just the right time.

For more info, head to trampindisguise.com. If you want to throw your cash at these designs, Tramp in Disguise womenswear is on sale online at Not Just a Label – prices start at £180.

best new designers London Fashion Week AW 12/13 Tramp in Disguise 2012 Felicities Presents Sini Moilanen new fashion LFW tramp in disguise photos tramp in disguise pictures

best new designers London Fashion Week AW 12/13 Tramp in Disguise 2012 Felicities Presents Sini Moilanen new fashion LFW tramp in disguise photos tramp in disguise pictures

best new designers London Fashion Week AW 12/13 Tramp in Disguise 2012 Felicities Presents Sini Moilanen new fashion LFW tramp in disguise photos tramp in disguise pictures

best new designers London Fashion Week AW 12/13 Tramp in Disguise 2012 Felicities Presents Sini Moilanen new fashion LFW tramp in disguise photos tramp in disguise pictures

Image credit: Samantha Meachin

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This entry was posted on February 25, 2012 by in Style and tagged , , , , , , , , .
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