OK, I’m not going to lie. When I first heard I was being sent to an event hosted by Guess I was rather dubious. The company’s often overtly sexual ad campaigns are just a little bit too wild for my taste. As a result I had previously – and rather foolishly – dismissed the label altogether without really giving it a chance. So you can imagine my surprise when I and fellow S&TSer Naomi were spoilt for choice as we waded our way through the latest Guess Marciano range (more on that from Naomi soon).
We found their watch selection equally impressive with even more variety. In amongst the traditional gold and silver designs was their new, younger, fresher – and cheaper, all under £100 – Guess Micro Mini collection, which provided an unexpected and very bright colour pop from mint green to fuchsia pink.
Other funky watches on show were their rose gold and leopard printed aluminium designs – an exciting and cutting edge patented technology exclusive to the Guess brand. I was lucky enough to take home this fabulous electric blue version with the subtle bit of bling around the clock face.
I also found out at the press day about a competition Guess have launched to coincide with their 30th birthday, aimed at aspiring bloggers around the globe. Entitled ‘One to Watch: A Global Blogger Search,’ the aim is to find the next contributor to the Guess Access Blog – a great platform considering the fact their Facebook page alone has around 1.2 million fans. Starting this month, hopefuls are expected to create a profile based on their personal style and fashion preferences, promoting it through various social networking sites in a bid to gain as many style points as possible over a period of 90 days until September 2012 when the finalists will be revealed. It’s refreshing to see such a well-established label take a keen interest in young, talented writers by potentially giving them that much needed stepping stone in the vital early stages of their careers. If this sounds right up your street check out the Guess One to Watch Facebook app for more details.